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Laundry Detergent Strips

  • Tru Earth eco-strips are tiny, pre-measured laundry strips of liquidless washing detergent that you just toss in the wash. Each wash strip contains ultra-concentrated, hypoallergenic, eco-friendly cleaning power. Its low-sudsing formula works in all types of washing machines, including high-efficiency (HE). The smart hypoallergenic washing detergent formulation effectively seeks out and dislodges dirt molecules and stains, keeping them in suspension until they are rinsed away. It makes your washing chore easier, healthier, more economical, and much kinder to our planet.

    The Tru Earth laundry strips are also available under the Dutch name LIV+LINN. They are exactly the same as those by Tru Earth, just the packaging is different, and they are cheaper!

    TruEarth Eco-Strips washing detergents have a dramatically smaller eco-footprint than liquid and powder detergents. Tru Earth's packaging uses zero plastic, and its light weight design (3 grams per laundry strip) reduces transportation fuel consumption and global-warming carbon emissions by 94% compared to liquid detergent. And just because you want the chore of doing washing to be simpler, cleaner, and more eco-friendly doesn't mean you have to give up cleaning power. Tru Earth removes the toughest stains, reveals vibrant colours and restores radiant whites.

    Not only are Tru Earth Eco-Strips incredibly convenient, the eco-strip washing detergents are hypoallergenic, vegan friendly and paraben-free and are gentle enough for even the most sensitive skin. Tru Earth also gives you back your cupboard space with its ultra-efficient packaging. And no more measuring means no more mess. Because let’s face it: traditional liquid washing detergent is messy, and wastes so much space.

    The detergent is available in four types. The scented 'fresh linen', extra strong 'fresh linen platinum for heavy duty laundry needs', fragrance-free and the fragrance-free laundry strip specially developed for baby clothes.

    How to use
    Detach 1 laundry strip for 1 load, place the wash strip in the detergent dispenser (tear the strip into smaller pieces if necessary), add your clothes and start the washer. If you have a top-load washer, place the laundry strip inside the washer on the bottom of the drum before adding clothes. This can also be done with front-load machines, however it is recommended to use the detergent dispensing compartment.

    Use half a laundry strip for a small load and if your load is extra-large or extra soiled you may want to use 2 strips or the Platinum Laundry Strips that are formulated to clean the dirtiest laundry.

    If your washer has separate detergent compartments for pre-wash and main wash cycles, it is recommended that you place part of the Tru Earth laundry strip in each compartment. Simply follow the instructions from your washing machine manufacturer and use Tru Earth as you would any liquid or powder detergent.